Hello, bonjour, servus!
I'm Tyrone Van Heerden,
Strategy Executive.
18 years of experience:
Currently the head of creative strategy at BuzzBrothers based in Geneva, Switzerland.
Born Integrated:
Career started in Public Relations during the introduction of the social media era and the 360 degree turn of Public Relations professionals moving from pitching content to media to creating their own content for media. Stumbled into traditional advertising and led business and brand strategies for some of the worlds most recognized brands.
Great work has no borders:
Worked across brands in Africa, Europe and the America’s.
Helped build and lead Saatchi & Saatchi’s largest business unit:
2014 was a year of change for one of Africa’s most prominent agencies. A large restructure including a genuinely integrated offering saw a marathon of pitches – 20 with a hit rate of 17 wins – and leading the charge of operations, brand strategy and quality output.
*Named Cape Town agency to watch and digital agency of the year.
Task forced the Innovation consulting offering in a world of new-work, collaboration and co-working:
A new offer for innovation, the interdisciplinary team focused on two areas of expertise, innovation consulting to boost companies’ innovation skills and supporting them in the development of digital solutions and the development of products and services for the direct benefit to the end-consumer.
And a couple more things…
Father, partner, travel enthusiast, hopeful philanthropist, budding photographer, student of industry, award show jury member.
