CHALLENGE

With the rise of digital, many brands have struggled to formulate a clear digital transformation aligned to their business objectives and brand positioning. 

INSIGHT

Agencies are expected not only to produce great communications campaigns but also be able to consult guide and support brands in innovations, digital services, products and solutions. 

SOLUTION

Plan.Net Campaign, Serviceplans digital arm, opened up the Plan.Net Innovations Hub in 2019 focusing on coworking, collaboration through venture sprints, strategic guidance in innovations, services and solutions and digital products and assistance with digital transformation strategies. A partnership with Steelcase helped the agency to adapt their working space to not only suit a new way of working but to also be an ideation hub for both the agency and its client partners.

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